The film will lose between 80 and 100 million dollars – The Hollywood Reporter

0

amsterdam was sent packaging.

David O. Russell’s new film – featuring an all-star cast led by Christian Bale, Margot Robbie and John David Washington – opened to $6.4 million in North America over the weekend of May 7 to October 9 despite a wide release by New Regency and Disney in over 3,000 theaters.

amsterdam ultimately stands to lose between $80 million and $100 million, according to box office analysts and finance sources interviewed by The Hollywood Reporter. The film‘s target audience – the elderly – is sadly lacking in terms of needed numbers following poor reviews.

New Regency fully financed the original period comedy, which cost at least $80 million to produce, and also spent $70 million on the global marketing campaign (some suggest the campaign cost upwards of $80 million). of dollars).

“It’s a high-risk movie that relies entirely on execution,” another source explains. “Why would they try to thread that needle at that price?”

Insiders say the film’s original budget was $50 million, but tens of millions were added because production had to be moved from Boston to Los Angeles just before filming began due to the pandemic. . (As with many other films in the time of COVID-19, the production start date was eventually delayed.)

At this rate, amsterdam can only earn $18 million domestically and less than $40 million worldwide.

Disney Distributed amsterdam via its deal with New Regency, the famous production company founded by Arnon Milchan that was based for years at 20th Century Fox before Fox was gobbled up by Disney.

New Regency’s long list of box office wins includes Oscar winner The ghost.

And while amsterdam is a bomb, the same can’t be said for New Regency’s recently released horror thriller Barbaricwhich grossed nearly $40 million at the worldwide box office against a budget of $4 million.

amsterdam was a risky bet from the start, given the flight of seniors from the multiplex even before the COVID-19 crisis hit. And the pandemic has further stoked fears that streaming has become the home of older fare.

Earlier this year, the Baz Luhrmann biopic Elvis was also a risk, but it clicked with the older set and turned into a box office win. On its opening weekend, 56% of the public was aged 35 or over, compared to 44% for amsterdam. And 57% of all ticket buyers were women, compared to just 44% for amsterdam.

Warner Bros.’ Elvis cost $85 million to earn pre-market and reached $286 million worldwide. It earned $31 million on its domestic debut and boasts a 77% new review rating on Rotten Tomatoes.

amsterdam currently sits with a 34% score from critics on Rotten Tomatoes, by far the worst rating of Russell’s film career.

It’s unclear how much the film’s stars were paid, though many assume they took a pay cut in exchange for the chance to work with Russell. Thanks to the filmmaker’s influence, he was able to assemble a cast that also included Rami Malek, Taylor Swift, Chris Rock, Anna Taylor-Joy, Robert De Niro, and Michael Shannon, among others.

In the weeks leading up to its opening weekend, amsterdam was set to open in the mid-teens, but screenings were toned down once reviews received.

New Regency declined to comment for this story.

Share.

Comments are closed.